Content SEO

Learning Objective

In this chapter, you will learn about essential elements of news content that help drive traffic and authority. This includes conducting keyword research, understanding the framework of E-E-A-T, setting up titles and headers, the role of original reporting, how to maintain content freshness, how to add dates to content pieces, best practices for video content, how to optimize images, strategies for local SEO, and how to set up a linking strategy.