Digital media and publishing are constantly changing. Every new media and technology released, every shift in audience trends provides new areas for connecting and monetizing audiences.
Here are the top digital media companies in Minneapolis to keep an eye on.
StarTribune
Minnesota Business magazine
Game Informer
MinnPost
Minnesota Daily
Artful Living Magazine
Boating Industry
Restaurant Finance Monitor
The Meetings + Events magazines
StarTribune
Established in 1867, the StarTribune is the largest newspaper in the state and the eighth-largest in the country by circulation. It is a broadsheet-format daily newspaper and website. Its coverage focuses on local, national, and international news, sports, business, classifieds, obituaries, and more. Journalists and staff of the StarTribune have won numerous Pulitzer prizes.
StarTribune attracts an average of 10.36M visitors per month, with 33.28% using desktop and 66.72% on mobile. Predominantly from United States, the site sees 29.79% organic, 54.73% direct, 9.26% social, and 6.22% other traffic.
Minnesota Business magazine
Onwed by Tiger Oak Media, Minnesota Business magazine was established in 1995. It’s a print magazine, and website, and event producer. It targets entrepreneurs and midsize companies in Minnesota.
Minnesota Business magazine attracts an average of 8.288M visitors per month, with 41.70% using desktop and 58.30% on mobile. Predominantly from United States, the site sees 34.62% organic, 43.89% direct, 15.27% social, and 6.22% other traffic.
Game Informer
Game Informer is a print and digital publication that focuses on covering video games and associated consoles. The first issue was published in 1991. Currently, Game Informer publishes 10 issues per year. On the site, readers can access daily articles in categories like news, reviews, previews, features, etc. Every year, Game Informer publishes a list of top 50 games of the previous year. Based on the 2019 data published by Game Informer, it has more than 6 million monthly paid subscribers.
Game Informer attracts an average of 1.739M visitors per month, with 32.44% using desktop and 67.56% on mobile. Predominantly from United States, the site sees 52.49% organic, 35.09% direct, 10.01% social, and 2.41% other traffic.
MinnPost
Established in 2007, MinnPost is a nonprofit online newspaper. Its coverage focuses on news in and about Minnesota. On its website, it offers readers news related to the state government, public safety, environment, sports, etc., along with pieces in the arts and culture, health, and opinion verticals. MinnPost engages its readers also through online and offline events, such as MinnPost socials, Q&As with prominent figures, and informal chats with its reporters.
MinnPost attracts an average of 592,096 visitors per month, with 23.88% using desktop and 76.12% on mobile. Predominantly from United States, the site sees 31.58% organic, 37.81% direct, 17.52% social, and 13.09% other traffic.
Minnesota Daily
A biweekly broadsheet-format student newspaper, Minnesota Daily was founded in 1900. It is currently the largest student-run and written newspaper in the country as well as the third largest newspaper in the state. While a student-run newspaper, it is independent from the University of Minnesota. It publishes campus, local, state, and national news, reports on student life and activities, and publishes pieces in verticals like art, fashion, music, opinion, sports, and others. In 2009 and 2010, it was named the best daily college newspaper in the country by the Society of Professional Journalists.
Minnesota Daily attracts an average of 77,084 visitors per month, with 38.97% using desktop and 61.03% on mobile. Predominantly from United States, the site sees 54.81% organic, 40.91% direct, 2.04% social, and 2.24% other traffic.
Artful Living Magazine
Artful Living was established in 2008. It’s an award-winning quarterly magazine and website in the boutique lifestyle niche. It publishes articles in categories like food, culture, travel, style, home, best of, etc. Among various awards and accolades, Artful Winning was selecting twice for the Inc.5000 honoring the fastest growing private ocmpanies and won the Best City & Regional Website award. 73% of readers are female, 26% are male. 63% are between the ages of 35 and 54.
Artful Living Magazine attracts an average of 32,631 visitors per month, with 26.60% using desktop and 73.40% on mobile. Predominantly from United States, the site sees 68.54% organic, 24.31% direct, 4.38% social, and 2.77% other traffic.
Boating Industry
Boating Industry was established in 1929. It’s a monthly magazine and website for the marine market. Boating Industry offers strategic analysis, in-depth pieces, and expert advice, covering trade associations, manufacturers, dealers, suppliers, marinas and boatyards, etc. Readers can also access resources such as market data, white papers, classifieds, product reviews, and more. Boating Industry holds annual Elevate Summit and awards like 40 under 40, Women Making News, etc.
Boating Industry attracts an average of 12,319 visitors per month, with 50.45% using desktop and 49.55% on mobile. Predominantly from United States, the site sees 80.34% organic, 15.30% direct, 2.27% social, and 2.09% other traffic.
Restaurant Finance Monitor
Established in 1989, the Restaurant Finance Monitor is a B2B publication and newsletter for restaurant owners, lenders, brokers, landlors, investors, and other executives. It covers financial marketing and financing sources. Additionally, the Retaurant Finance Monitor holds an annual event – Restaurant Finance & Development Conference.
Restaurant Finance Monitor attracts an average of 11,897 visitors per month, with 49.50% using desktop and 50.50% on mobile. Predominantly from United States, the site sees 80.83% organic, 15.94% direct, 0.67% social, and 2.56% other traffic.
The Meetings + Events magazines
Meetings + Events is a series of magazines and website that covers cultural events, venues, service providers, and industry resources that are available in each market. It is meant to provide local professionals with the resources need to plan a meeting or create an event. On the website, users can access event profiles, read up on destinations and venue reports, catch up with industry news, and browse the directory of vendors.
The Meetings + Events magazines attracts an average of 5,002 visitors per month, with 31.26% using desktop and 68.74% on mobile. Predominantly from United States, the site sees 65.50% organic, 29.17% direct, 1.55% social, and 3.78% other traffic.