2nd Annual
Monetization Week
The Convergence of Innovation and Strategy: Publisher Monetization in 2025
A 5-day online event exploring the future of publisher revenue models.
19-23 May 2025
Online Event
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5 days of learning
Learn from audience development and monetization experts and apply best practices to your digital property.
3 learning formats
The learning week features a variety of presentation formats: presentations, panels, and workshops.
200 attendees
Join your peers – fellow digital publishing and media professionals – and exchange experiences and best practices.
About the event
Discover the future of monetization in publishing at our virtual event! Join us as we delve into the latest trends shaping the digital publishing landscape. From advertising best practices to building the optimal monetization team, this event is a must-attend for industry professionals and enthusiasts alike.
Engage with top experts as they unravel insights on data-driven monetization and revenue diversification strategies, developing sustainable models with first-party data, and more. Uncover opportunities to elevate your digital publishing offering and stay ahead in this dynamic realm.
Grab your pass
The event is ideally suited for:
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Founders / CEOs
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Head of Digital / Publisher / COO
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Audience Development Leaders
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Editorial & Content Strategists
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SEO Specialists
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Audience Development Leaders
The program
ALL TIMES ARE IN CENTRAL EUROPEAN TIME
The program features five days of 1-hour sessions: presentations, panels, and workshops. You can register for a single session or for the entire event.
19 May 20253:00 pm
Ad vs. Subscription Revenue – Analyzing Performance and Models
PRESENTATION
Gain valuable insights into optimizing ad placements, leveraging data-driven strategies, and navigating the complexities of ad performance metrics. This session will explore the balance between ad-supported and subscription-based revenue models, helping publishers drive sustainable growth and profitability.
20 May 20253:00 pm
Embracing AI-Driven Advertising Solutions
PANEL DISCUSSION
Explore how artificial intelligence is revolutionizing ad experiences. Learn about AI-driven tools that enable the creation of tailored advertisements aligning with individual audience preferences, leading to increased engagement and premium revenues.
21 May 20253:00 pm
Navigating Privacy Regulations and First-Party Data Utilization
FIRESIDE CHAT
Delve into strategies for leveraging first-party data amidst evolving privacy regulations. Understand the importance of granular audience segmentation to deliver personalized content and advertising solutions, ensuring compliance and enhanced user trust.
22 May 20253:00 pm
Capitalizing on Multi-Platform Content Distribution
WORKSHOP
Understand the significance of a multi-platform strategy in extending reach and monetization. Learn how optimizing content for various platforms, including social media and emerging channels, can enhance audience engagement and revenue potential.
23 May 20253:00 pm
Innovating with Subscription Models and Micro-Monetization
ROUNDTABLE DISCUSSION
Explore the evolution of subscription models, including dynamic paywalls and micro-monetization techniques. Discuss how offering flexible access options, such as single-article purchases or short-term passes, can attract a broader audience and boost subscriber retention.
Past Presenters
Each panelist has years of experience in the field of publishing monetization – learn from leading experts!
Who attends our events
Partners
SPONSORS
premium sponsor
Ezoic is an award-winning technology partner for digital publishers and content creators. Its unique solutions allow independent websites and video publishers to increase their revenue and grow their audiences without depending on Big Tech or relying on a long list of 3rd-party service providers.
Ezoic Identity enables publishers to share a hashed version of a user’s email with vendors, providing a valuable way to capitalize on first-party data. It’s simple to use and integrates seamlessly with platforms like Mailchimp, ActiveCampaign, MailerLite, and Beehivv, helping publishers make the most of their audience data while ensuring user privacy.
MEDIA PARTNERS
Founded in 1925 in France, FIPP is one of the world’s oldest and most prestigious membership associations. Originally formed by a consortium of magazine publishers to enable them to share ideas, the organisation has grown over almost 100 years to include media owners and content creators from across the world.
FIPP exists to empower its members to build market-leading international media businesses through intelligence, solutions and partnerships.
FIPP does this through knowledge sharing, networking, training, lobbying, consulting, and promoting the industry. This year, FIPP is celebrating its 100th birthday.