Publisher growth tactics for election season | WEBINAR
With the rise of social media as a means of both mass and personal communication, it would be easy to believe that email publishing is in decline. However, this couldn’t be further from the truth. According to The Radicati Group’s Email Statistics Report, 2015-2019, there were some 2.6 billion email users in 2015, a number […]
It’s almost trite to say that once upon a time – if your publication was big enough, the two departments were situated on different floors, to ensure there could be zero suggestion of any conflict of interest between the stories being published and the companies buying advertising space. But as the definition of the fourth […]
It’s the question you’ve all asked at one time or another: “How do I make a viral video?” You might think the answer to this question is usually “Dumb luck”. You will obviously have an idea about the type of content that’s popular – maybe it taps into trending issues, or is particularly controversial or […]
As marketers, you’re at the forefront of developments in technology and data. In two years, more data has been created than in the whole history of humanity. And it doesn’t look like slowing down. By 2020, there will be 6.1 billion smartphones globally, constantly collecting information about their owners, from their demographic info to their attitudes, […]
