Publisher growth tactics for election season | WEBINAR
There is no one model or effective way to build a digital publishing powerhouse. There’re different monetization models, partnerships, team structures and the like that need to be considered.
Explore with us the different digital publishing operation how-tos and case studies.
The Super Mario Bros. film’s recent success at the global box office should be enough to convince larger publishers of gaming’s strategic potential. The film recorded the biggest global opening weekend for an animated film, raking in $567 million over a five-day window. While the film has drawn a number of poor reviews, its financial […]
The latest salvo in the ongoing tussle between Big Tech and the news media had me shaking my head in wonder this week. A Meta-commissioned report, released on April 3, has rubbished publisher claims that Meta has disproportionately benefited from the sharing of news stories on Facebook. While the report came from the respected economic […]
How important are formats to publishers? It’s about as broad and vague a question as anyone could ask, I know, but bear with me and it should make sense. I’ve been thinking about the importance of formats on and off for about a decade, ever since my years-long effort to convince my management team that […]
We’re a few days away from my first dedicated hosting gig for an SODP Office Hours event and I’m getting excited. The session will cover TikTok publisher strategies, both on the content side of the business as well as how publishers can make money. It’s an incredibly interesting subject, especially given the growing numbers of […]
For months I’ve considered canceling my Netflix subscription, struggling to justify its value proposition. While I might not be interested in the platform’s steady stream of reality shows, the sheer size of its catalog continues to win me over. There’s always something to watch even when “there’s nothing to watch”. This feels like a hangover […]
When I applied to study journalism at university many years ago, I remember my excitement at the possible news careers I would choose from. From war reporter to investigative journalist, I was genuinely enthused by the field’s potential. Over the course of the next four years I lost most of my passion and fire. To […]
I’m going to admit something apparently controversial for a member of the media: I’ve never really liked Twitter. Hardly the most courageous time to be making such a statement, I know, but better late than never I guess. I’ll avoid the whole “Twitter was better before Musk” debate, because frankly I wasn’t a fan in […]
The use of AI in content creation has been a hot topic in the SEO space recently. Bankrate and CNET have made headlines for using AI to write some of its content. In this SEO office hours, we will facilitate a roundtable discussion of the applications of AI in SEO with everyone sharing their experiences, […]
It’s been something of an odd week, as concerns about the dour economic outlook encouraged further job cuts in the publishing industry. Vox Media — which publishes Vox, The Verge and the New York Magazine, among others — announced on Friday that it had laid off 7% of its workforce. Vox joins a growing list […]
After spending the last few weeks playing with ChatGPT and reading various hot takes on the technology’s “transformative” nature, I thought I’d risk throwing my hat into the ring. The large language model (LLM) has seemingly alarmed and delighted observers in equal measures. On the alarmist side of the spectrum, we’ve seen reports ranging from […]
Learn more about the Content Velocity module from Chapter 4 (Tactics) of the State of Digital Publishing Publisher SEO course.
Learn more about the Develop Original Reporting module from Chapter 3 (Content SEO) of the State of Digital Publishing Publisher SEO course.
Learn more about the Title and Headlines SEO module from Chapter 3 (Content SEO) of the State of Digital Publishing Publisher SEO course.
The greatest time-saver I’ve found for editing is a little-known technique: mouse-less editing. To me, this is as essential to an editor as touch typing is to a writer. Although using shortcuts to save a second two at a time might seem a little underwhelming at first, its true potential blooms when viewing it at […]
Office Hours Join Alexis Grant, founder and CEO of They Got Acquired, Claudio Cabrera, VP – newsroom strategy and audience of The Athletic, and Andrew Kemp, managing editor of State of Digital Publishing (SODP), as they discuss the basics of running editorial teams and workflows. Follow along as they interact with SODP members and share […]
Editorial workflows are integral to the publishing process — they allow for an idea to be brought to life and then presented to an audience. Whether the process is carefully documented or lives in “muscle memory”, every publisher uses one to create and distribute content. Successful publishers, however, don’t just have a content creation process. […]
2nd Annual
Gain high-impact insights and tools in short, intensive sessions that will empower you migrate to WordPress with a focus on data management, SEO, security, and scalability.
February 24 – 28, 2025
Online Event
