Improving publisher relationships

SODP Partners Forum

Learn about trends in the digital publishing space, uncover publishers’ decision-making processes, and identify partnership opportunities.

Please note: This is a closed event for a limited number of participants. Only one company per solution/service type will be approved to join, meaning there won’t be direct competitors among participants. To facilitate communication and cooperation post-event, all attendees will receive the contact information of those registered to attend the event.

3 discussions

Learn about digital publishing trends, what publishers are looking for, and creative engagement strategies

10+ potential partners

Discover partnership and cross-promotion opportunities, and identify new revenue channels

2 hours of learning + networking

In addition to the panelists, learn from fellow attendees – best practices, tips, and networking opportunties.

About the event

Join us for the virtual town hall tailored exclusively for solution providers and agencies in the realm of digital publishing. This forum offers a prime platform to explore emerging trends, gain a deeper understanding of what publishers are looking for when purchasing solutions and services, forge valuable partnerships, and unlock new avenues for cross-promotion and cross-selling.

Immerse yourself in a virtual environment brimming with knowledge-sharing sessions, an interactive workshop, and dynamic networking opportunities. Whether you’re a seasoned industry expert or a budding entrepreneur, this forum is your gateway to driving innovation and maximizing growth in the ever-evolving world of digital publishing and advertising.

This event is ideally suited for:

Founders/CEOs
Sales & BD Leads

Marketing Leads
Account Management Leaders

Operations heads
Integration Professionals

The program

The program features four 30-minute sessions, including a break-out session. All participants are encouraged to enable their video chat option and actively join the discussions.

1

Digital publishing marketplace: overview and trends

In this session, SODP’s founder Vahe Arabian will provide an overview of the trends in publishers’ operations that could be observed so far this year. What are publishers’ priorities? How has the approach to tech shifted in the last year? What keeps publishers up at night and what are they looking forward to? Vahe will then review subtle changes in the industry that will determine their purchasing decisions in a major way in 2024-2025.

Vahe Arabian
Founder | SODP

2

Workshop: Developing publisher engagement strategies

This workshop will focus on specific tactics and strategies that solution providers and agencies can adopt to engage with publishers at crucial touchpoints. The session will feature case studies and actionable tips to help vendors in the digital publishing space elevate their approach and capture publishers’ interest at the right time.

Maxime Moné
CEO | Poool

3

Publishers' perspective: Setting up tech and service stacks – the decision-making behind the scenes

What are digital publishers looking for when compiling or updating their tech and service stacks? What types of vendor engagement miss the mark? What are the most important criteria for publishers when selecting their technological and agency partners? In this session, tune into a fireside chat with Vahe and Ed, with real-life perspectives, concluding the forum on the essence of the theme.

Ed Arrandle
VP of Revenue | Weather Bug

4

Break-out networking sessions

This is an opportunity to learn from your peers and brainstorm cross-promotional opportunities. All participants will split into thematic break-out sessions: advertising/monetization, SEO, audience growth/engagement, and editorial operations.