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FEBRUARY 24-28, 2025

ONLINE EVENT

2nd Annual

WP Publisher Success Week

Gain high-impact insights and tools in short, intensive sessions that will empower you migrate to WordPress with a focus on data management, SEO, security, and scalability.

5 days of learning

Learn from WordPress and publishing experts and apply best practices to your digital property.

3 learning formats

The learning week features a variety of presentation formats: presentations, panels, and workshops.

200 attendees

Join your peers – fellow digital publishing and media professionals – and exchange experiences and best practices.

About the event

The New York Times, TechCrunch, BBC America – these are some of the most recognized names in digital publishing. And all of them are built on WordPress – a CMS platform that has a 43.1% market share.

WordPress dominates Google’s search engine results pages because it significantly simplifies the optimization process for its users. However, with competition for the audience’s attention and engagement at an all-point high, publishers have to go the extra mile and apply best practices in managing and optimizing the performance of their WordPress sites.

Join the 2nd Annual WP Publisher Success Week to learn exactly that – best practices from leading experts in the field of WordPress for publishers.

Grab your pass

This event is ideally suited for:

  • Founders/CEOs

  • Head of Digital/Publisher/COO

  • Editorial & Content Strategists

  • SEO Specialists

  • Audience Development Leaders

  • Ad Tech & Integration Professionals

Who attended WP Week 2024

French Morning
px BBC
de zaak

The program

The program features five days of sessions: presentations, panels, and workshops. You can register for a single session or for the entire event.

ALL TIMES ARE IN EST

24 Feb 20251:00 pm
24 Feb 20251:00 pm

The Evolution of WordPress and What’s Upcoming in 2025

KEYNOTE PRESENTATION

  • Overview of recent WordPress updates, key trends, and upcoming innovations.
  • Highlight advancements in user experience, security, and customization for enterprises.
  • Practical guidance on leveraging these updates in migration projects.
25 Feb 20251:00 pm
25 Feb 20251:00 pm

Streamlining Editorial Workflows for a Major WordPress Migration

CASE STUDY PRESENTATION

  • Real-world example from a successful editorial planning and considerations, detailing processes, tools, and frameworks used.
  • Breakdown of project management methods (Agile, Kanban, etc.) and tools like Asana, Trello, or ClickUp.
  • Key takeaways on creating scalable, repeatable processes for future projects.

Aslam Multani | Multidots

26 Feb 20251:00 pm
26 Feb 20251:00 pm

Website Migration Essentials

PANEL

  • A brief overview of best practices for SEO retention, site speed optimization, and hosting selection.
  • Q&A on specific attendee challenges in these areas.
  • An actionable, hands-on demo for optimizing SEO and speed using WordPress plugins.

Bryan Davis | The Associated Press

27 Feb 20251:00 pm
27 Feb 20251:00 pm

Security and Maintenance at Scale: Enterprise Insights

WORKSHOP

  • Panel discussion with WordPress security and enterprise experts sharing security protocols, maintenance best practices, and compliance insights.
  • Audience Q&A on securing and future-proofing WordPress sites, including threat response and ongoing security strategies.

Dan Knauss | Multidots

28 Feb 20251:00 pm
28 Feb 20251:00 pm

Unlocking AI Potential for Media Publishers: Real-World Strategies and Insights

PANEL

  • Practical AI in Action: Learn how a test-and-learn approach is being used to explore AI’s tangible benefits across various media properties.
  • Innovative AI Tools: Explore new AI-enabled integrations designed to enhance content workflows and drive audience engagement.
  • Cutting-Edge AI Capabilities: Understand how advanced AI tools empower media publishers to maximize content impact and performance data insights.

Pete Pachal | The Media Copilot
Matt Karolian | The Boston Globe

Presenters

Industry experts who will share their success stories, predictions, and tips at WP Publisher Success Week 2025.

Pete Pachal

Founder
The Media Copilot

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Pete Pachal
Pete Pachal covers how AI is changing media, and provides training and consulting on applying generative AI to content creation. A lifelong journalist, Pete has held leadership positions at several companies, directing editorial teams to maximize audience, social reach, and business opportunities. As a thought leader on AI, Big Tech, and cryptocurrency, Pete is featured on national television regularly, including appearances on the Today Show, CNN, Fox Business, NPR, and The Daily Show.

Matt Karolian

Vice President, Platforms and R&D
The Boston Globe

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Matt Karolian
Matt Karolian is vice president of platforms and R&D and has held several other positions at The Boston Globe, including director of New Initiatives and director of Audience Engagement. Matt was selected as a 2018 Nieman Fellow at Harvard University and studied the impact of AI on news, media and publishing. He now teaches a class focused on the intersection of business, technology and journalism at Harvard’s Division of Continuing Education Journalism Master’s Degree Program. Matt brings a depth of business and strategy experience to Boston.com from his previous work in the world of advertising, where he managed millions in client business.
Aslam Multani - Multidots
Multidots

Aslam Multani

CTO and Co-founder
Multidots

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Aslam Multani
Aslam loves solving complex problems by bringing out of the box solution approach. Aslam is the Co-Founder and CTO at Multidots Inc. Multidots is an Enterprise WordPress digital agency and one of the WordPress VIP partner agency with globally distributed team of WordPress experts helping Content Publishers around the world. Over a decade of time span, Aslam has experience working with many enterprise customers and providing WordPress based solutions. With team of over 100+ developers Aslam has experience working with large development teams. In his college days Aslam got introduced to WordPress and Open Source. Since then he has become one of the biggest Fan of WordPress - "a WPFan". Apart from working on complex solutions, Aslam is also an active community contributor. Aslam is organiser and speaker at many meet-ups and WordCamps. He was the lead organiser of first ever WordCamp at Ahmedabad, India. Aslam calls himself "The Introspective Techie". Apart from being a techie, he enjoys studying about nature of Mind in context of Buddhism including meditation and other practices like emotional intelligence. Book reading, Travelling and Watching movies are his favourite activities.

Bryan Davis

Product Director, Data and Analytics
The Associated Press

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Bryan Davis
Bryan Davis is a media and content product strategist who drives audience growth and engagement for publishers. He works with media companies and content publishers to boost audience reach and engagement while supporting monetization goals. Throughout his career, he has led cross-functional newsroom, product, and consumer teams for international publishers. Previously, at NBC News Digital, he worked on publishing and streaming initiatives, commerce revenue, engagement experimentation, acquisition channels, and marketing technology for NBC News, MSNBC, and TODAY.com. Prior to NBC News, he was a senior director at The Atlantic, where he developed and executed consumer revenue acquisition and retention efforts, as well as off-platform distribution strategies. Bryan has a background in audience development, digital analytics, content marketing, social media, and public relations.
Multidots

Dan Knauss

Senior Technical Architect
Multidots

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Dan Knauss
Dan Knauss is a seasoned expert in digital innovation and clear communication. With a career spanning over 20 years, Dan has navigated the dynamic landscape of web content management systems, including WordPress and other open-source platforms. Dan specializes in planning, designing, and supporting digital publishing tools that prioritize clarity and efficiency in communication.
Vahe Arabian - SODP
SODP

Vahe Arabian

Founder
State of Digital Publishing

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Vahe Arabian
With over 15 years of experience in digital media publishing and SEO, Vahe Arabian founded State of Digital Publishing, an online publication and platform that covers trends, perspectives, and tech reviews for online publishing and media professionals. Vahe's mission is to help publishers grow their digital media properties using SEO and content strategy and to create a community that fosters knowledge sharing and industry collaboration.

Media Partners

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The Media Copilot examines how AI is changing media, journalism, and the news. While machine-generated content has been used by large newsrooms for the better part of a decade, generative AI effectively brought the technology to anyone and everyone. Newsrooms and media companies have been racing to understand and implement generative AI ever since.

 

That’s where The Media Copilot comes in. As journalists who have been studying, covering, and using AI for years, The Media Copilot’s team is equipped to navigate this new era that generative AI is enabling. The Media Copilot offers insights through its daily newsletter, conversations with thought leader via its podcast, and hands-on training with AI tools through courses and consulting.

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Founded in 1925 in France, FIPP is one of the world’s oldest and most prestigious membership associations. Originally formed by a consortium of magazine publishers to enable them to share ideas, the organisation has grown over almost 100 years to include media owners and content creators from across the world.

 

FIPP exists to empower its members to build market-leading international media businesses through intelligence, solutions and partnerships.

 

FIPP does this through knowledge sharing, networking, training, lobbying, consulting, and promoting the industry. This year, FIPP is celebrating its 100th birthday.

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STATE OF DIGITAL PUBLISHING – COPYRIGHT 2025